The LinkedIn scheduler that keeps building in public.

Keep your founder profile and company page active while you ship. Oxhype is the LinkedIn scheduler for startups that drafts B2B posts in your voice, turns docs into swipeable carousels, schedules at peak professional hours, and can fire release announcements straight from your codebase via API.

LinkedIn is where your buyers and investors watch you — and it goes silent every sprint.

  • Building beats posting, every time

    Shipping features, fixing production, and talking to customers always win over writing a LinkedIn post. So the build-in-public plan quietly becomes weeks of nothing between launches.

  • Two profiles to keep alive

    Early-stage momentum lives on both the founder's personal profile and the company page. Feeding both by hand, on top of everything else, is a job nobody on the team has time for.

  • Silence costs pipeline and mindshare

    Every quiet week is organic reach, investor attention, and developer authority left on the table. On LinkedIn, consistency is what compounds into inbound — sporadic launch bursts don't.

Oxhype turns your changelog and founder updates into a steady LinkedIn cadence that runs while you build.

Fits a founder's actual week

Draft from a quick note, wire it to your release pipeline, and let the cadence run between launches.

Founder-led posting

Hours / week
  1. Remember LinkedIn exists
  2. Draft a rough update
  3. Reformat for the company page too
  4. Post whenever you get a minute
  5. Go quiet for the next sprint

With Oxhype

Minutes / week
  1. Drop in a launch note or changelog
  2. AI drafts a B2B post in your voice
  3. Schedule to peak hours, or trigger via API
  4. Auto-publishes to profile and page

Keep the founder profile and company page active and professional, even on the weeks you're fully heads-down in code.

From a changelog line to a scheduled LinkedIn post.

  1. Connect profile and company page

    Link both your personal LinkedIn profile and your startup's Company Page through the official integration, in their own workspace.

  2. Draft from a note or a release

    Feed in a launch note, a changelog entry, or a doc. Oxhype drafts a B2B post in your voice and can format slides into a swipeable PDF carousel.

  3. Schedule or trigger from code

    Queue posts at peak B2B hours, or wire the REST API into your pipeline so a release announces itself the moment it ships.

A build-in-public engine wired to your product.

The B2B formatting, scheduling, and pipeline triggers a founder needs to stay visible on LinkedIn without a marketing hire.

Announce Releases Straight From Your Codebase

At a startup nobody owns the announcement, so it happens when someone remembers. Oxhype's REST API and webhooks let a ship, a tagged version, or a usage milestone fire the LinkedIn post itself — the build-in-public update goes out with the build.

  • Changelog automation

    A merged PR is a signal you already have — spend it instead of writing the update from memory a week later.

  • Milestone-triggered posts

    Fire updates on deploys, GA launches, or usage milestones without leaving your terminal.

A git tag triggering a CI job that calls the Oxhype API to post a release update to LinkedIn

Text Posts and Document Carousels

Founders earn attention on LinkedIn with a strong hook and a carousel worth swiping. Oxhype drafts posts that survive the 'see more' fold and turns a pitch outline or teardown into a native PDF document carousel — no design tool required.

  • Dwell-time hooks

    LinkedIn cuts the post at roughly 140 characters on mobile — the opener has to carry it.

  • PDF carousels from docs

    Turn slides or long-form notes into swipeable document carousels straight from the dashboard.

A LinkedIn post preview with a dwell-time hook above a swipeable PDF document carousel

Founder Voice and Company Page, Kept Apart

Your personal build-in-public voice and the company's brand voice shouldn't blur together. Keep each in its own isolated workspace with its own tone model and connected account, so posts always sound like the right brand.

  • Isolated workspaces

    Founder and company accounts, media, and voice models stay fully separated.

  • Peak-hour B2B scheduling

    Posts publish when decision-makers are actually on LinkedIn, maximizing early-stage reach.

Two isolated workspaces — a founder personal profile and a company page — each with its own tone model

How startups stay consistent on LinkedIn

  • Posting only when you launch

    A 'we'll post when we ship' plan misses the between-milestone reach that compounds into inbound. A scheduled cadence keeps you in feed the whole time.

  • Copying updates between profile and page

    Manually reposting each update to both the founder profile and company page is friction that makes the habit die. Separate workspaces handle both in one pass.

  • Hiring a marketer too early

    An early marketing retainer drains runway. Pipeline-triggered posts give a founder real LinkedIn output at a fraction of the cost.

Related

Frequently Asked Questions

Can I post to both my founder profile and company page?

Yes. Link both your personal LinkedIn profile and your startup's Company Page, keep each in its own isolated workspace with a separate tone model, and schedule to either — so executive thought leadership and company branding stay distinct.

Can I announce a release automatically when we ship?

Yes. Wire our REST API and webhooks into your deploy pipeline so a merged release, a tagged version, or a milestone fires a LinkedIn announcement automatically — the build-in-public post ships with the build.

Can Oxhype make LinkedIn document carousels?

Yes. It formats PDF uploads into swipeable document carousels on the feed, so you can turn a pitch outline, teardown, or slide deck into a native carousel without a design tool.

How does it help us stay consistent between launches?

Schedule a steady cadence of founder updates and insights at peak B2B hours, and let evergreen recycling fill quiet weeks — so your profile keeps compounding reach instead of going dark during sprints.

Will the posts sound technical enough for our audience?

Yes. Feed product docs, release notes, or guides into your workspace knowledge base and the AI drafts technically accurate posts in your voice, rather than generic marketing copy.

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